My expertise in SEO has been built in highly competitive sectors, with over 400 projects completed for local, national, and international companies. Today, with the rise of generative AI, the SEO landscape is evolving: search engines no longer just rank pages; they generate answers, synthesize information, and influence user journeys even before they click on a link.
In this new ecosystem, traditional SEO is undergoing a transformation; it is essential to understand how AI interprets, selects, and presents information in order to maximize your brand’s visibility. Leverage my expertise to adapt your SEO strategy to the new challenges of AI-assisted search and maximize your presence in results generated by tools like Google AI Overviews and ChatGPT.
Each project begins with an in-depth analysis of your sector and the transformations AI is driving in your market, to identify how your content can be referenced, cited, and utilized by generative AI models. We develop a content strategy aligned with the new search dynamics by structuring your content to maximize its readability by AI (structured data, entities, semantic relationships), optimizing your pages for instant answers and rich snippets, and creating authoritative content recognized as reliable sources by intelligent search engines.
With this approach, you won’t just appear in search results: you’ll become a reference for the AI itself. Contact me to update your SEO strategy for the challenges of tomorrow’s search.
Optimize your visibility on AI search engines: Positioning effectively in the field of generative AI requires a modern SEO strategy. Identify the specific needs of your audience, capture their attention, and become a key player in the market to benefit from increased visibility on intelligent search engines.
Outperform your competitors with a content SEO strategy dedicated to generative AI: Analyze generative AI SEO trends and optimize your content to outpace your competitors.
Improve your site's indexing and visibility for generative AI: Optimize your site’s architecture to make it more accessible to search engines and compatible with the needs of users interested in generative AI. A well-thought-out structure ensures better indexing and enhanced visibility.
Meet user expectations with relevant and optimized content: Create content that not only answers users' search intents but is also specifically adapted to generative AI algorithms. Optimize each page to capture users' attention and increase your conversion rate.
Obtain quality backlinks and strengthen your site's authority: Just like traditional SEO, SEO for generative AI also requires acquiring inbound links (backlinks) from reliable and relevant sources in the AI field.
Use structured data (Schema) to enhance understanding of your content: With deep SEO expertise, optimizing Schema.org tags allows search engines to better understand and index content. Integrating structured data improves visibility, relevance, and engagement by making your pages more attractive in search results, thus maximizing their SEO impact.
Revise and optimize the user experience to maximize retention and engagement: Enhance your site's UX by ensuring smooth navigation, fast loading times, and mobile-friendly accessibility. An optimal user experience is crucial in the context of generative AI to foster interaction and visitor satisfaction, while also boosting your SEO ranking.
With over 35,000 hours of SEO/SEM experience since 2006, I have managed campaigns at local, national, and international levels.
Over 400 successful SEO/SEM projects with achieved KPIs, thanks to a clear and detailed reporting process.
I have launched campaigns in 31 countries across 6 continents, working with businesses of all sizes and sectors.
When working with me, you have direct access to a senior consultant, without going through intermediaries like in traditional agencies.
Benefit from the latest advanced SEO/SEM strategies by working with a consultant who is always on the lookout for technological advancements in search engine algorithms.
I apply my own strategies on my own websites to test and refine my skills before implementing them on your projects.
Over 20 million conversions generated for my clients in the past year, with CPA (cost per acquisition) targets consistently met.
A comprehensive expertise in digital marketing covering SEO, SEM, and conversion optimization.
Online search is evolving at an unprecedented pace. With the rise of generative AI, search engines no longer just rank pages—they produce instant answers, synthesize information, and influence the user journey long before a click is made. To maintain and enhance your visibility, your SEO strategy must be adapted to the new reality of AI-assisted search, integrating the requirements of modern algorithms and the expectations of your target audience.
My approach is based on a proven methodology that combines quick wins with a long-term vision, ensuring sustainable and effective SEO. Every action is designed to optimize your positioning both in traditional search results and in AI-generated responses, such as those from Gemini, ChatGPT, and others.
The initial audit helps us assess your digital landscape, challenges, and objectives. We define search personas, explore opportunities related to conversational queries, and identify key performance indicators (KPIs) to track success. The goal is to ensure your content is both interpretable and relevant to generative AI engines.
Your website must be optimized for AI understanding. We conduct a thorough analysis of technical aspects such as markup, structured data, and site performance. We then refine your content strategy to maximize visibility and identify competitive opportunities and emerging trends in the AI space.
Using the insights gathered, we create a customized SEO strategy optimized for AI. This involves mapping out a clear action plan, aligning content with the selection criteria of generative AI systems, and enhancing your digital reputation to be recognized as a trusted source by AI engines.
We implement the necessary optimizations, including improving the technical elements of your site (schema markup, content structure for AI), creating AI-friendly content like reference articles, optimized FAQs, and formats suited for instant answers, and strengthening your online authority through internal linking and a strategic backlink approach.
We continuously track and measure the impact of our actions with real-time performance analysis, focusing on AI responses and traditional search results. Detailed reports on rankings, traffic, and user engagement are provided, along with strategic reviews to ensure actions are aligned with your goals and maximize ROI.
As AI technologies and search engine algorithms evolve, we constantly adjust our strategy to stay ahead. We monitor updates from Google SGE, shifts in user behavior, AI trends, and competitor adaptations, ensuring your SEO strategy remains competitive and responsive to changes in the market.
Are you interested in my expertise? Here are several ways to contact me:
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